Become a Sponsor

America's Birthday Parade is an incredible opportunity to promote your company’s cause marketing programs, showcase your patriotism, and entertain your associates.


As a Parade sponsor, you will be recognizing the efforts of the many volunteers and community service efforts that make our region a better place to live for all.

Giant Helium Balloon Sponsor

One of the most impactful and eye-catching sponsorship opportunities is to sponsor one of the giant helium balloons that make America’s Birthday Parade one of the preeminent parades across the country.  It also a great way to get your team members involved with the Parade. 

Sponsor Video and Benefits

Support a 138-year tradition in St. Louis by becoming a sponsor of America’s Birthday Parade! This is a highly impactful and cost effective way to share your messages with your target audience.

Depending on the level of sponsorship, your  benefits may include:

• Association with a parade viewing area or a parade unit, up to and including: signage, broadcast announcement, social media blasts.


• Reach out to more than 12,000 followers on Facebook and Instagram.


• Exposure to KMOV-TV's television audience, including a one hour Great Day television broadcast prior to Parade and the two hour live broadcast of the Parade.


• Opportunity for your team members to participate in the Parade


• Organization's name within the printed Parade Program


• Sponsor “Behind the Scenes” Preview tickets


• VIP Review Stand tickets


• America’s Birthday Parade Pins

Sponsorship Opportunities

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Become a Sponsor of  America's Birthday Parade